Fallon has launched a new site for Travelers Insurance called In-Synch Challenge. The site is an interactive 3D experience for risk managers that at times feel like a cousin to the Sims. The site will test your knowledge of safety, security and maintenance issues for a starter home, family home or small business. Much like the Vodafone sites, this sites uses high end 3D animation and live action video compositing to create a fun world you can interact with. It actually makes insurance… Interesting.
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