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IKEA Everday Heros

Came across the latest online offering from IKEA today and it is very cool. The interface lets you choose for 7 different IKEA boxes and once one is selected you use a slider to open the box. An entire room and scene unfolds from the box like an amazing Xmas card. Pull one more slider and the scene comes to life. It is a very unique visual and make you want to open all of the boxes to see the effect and find out what is inside.

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