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Velvet rope online shopping

Anytime you go out to a club in New York you see the all powerful velvet rope that separates the in-crowd from the rest of the world. That trend is now carrying over to retail stores where section or entire stores are only accessible by invitation only. It has now even spilled over into on-line where next month will launch their Privileges Club which is an elite shopper club section of the site that will only be available to members.

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