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How does the internet feel? We Feel Fine.

A friend of mine over at BBDO turned me on to today and it is one of the most interesting sites I have seen this year.

Every few minutes the system searches newly posted blog entries for the phrases “I feel” and “I am feeling”. When it finds the phrase it records the full sentence and identifies the “feeling” being expressed. Since most blogs are created through publishing engines like the one used for this blog they usually contain standard information like the age, gender, and geographical location of the author.
All of this is saved in a database of millions of human feelings and 15,000 – 20,000 new feelings are being added every day. This interesting concept is displayed through 6 very nice interfaces that will let you search and sort across a number of demographic offering responses to specific questions. The main interface is a self-organizing particle system where each particle represents a single feeling posted by a single individual. The particles’ color, size, shape and opacity indicate the nature of the feeling. You can also see the data though the six different “movements” of Madness, Murmurs, Montage, Mobs, Metrics, and Mounds.

It is a wonderful combination an interesting concept, an evolving data set all expressed through very well done interfaces.

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Creative Director, Designer, Brand Builder, Speaker, Podcaster, Crazy One. As a designer, I have 20+ years experience creating the strategy, concepts, and designs for award-winning integrated global advertising campaigns, building multiple global Fortune 500 brands and creating innovative digital experiences. As a leader, I have 15+ years transforming agency and client-side teams using a mix of creativity, business strategy, process and political skill to create innovative, world-class work and cultures that change industries and companies. My clients have included American Airlines, W Hotels, Disney, Citi, ExxonMobil, Acura, Old Navy, Nationwide Insurance, Verizon, Subaru and many others. My work has received over 150 international awards, my app designs have been named as one of the World’s 100 Greatest Apps, Apple has featured my work in 9 keynotes, 4 TV commercials and more.

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