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Real Costs plug-in – nutritional information labeling for travel emissions

So keep with the theme of interesting FireFox plug-ins for one more post I found a plug-in called Real Costs. They describe the plug-in as the nutritional information labeling on the back of food except for travel emissions. It is inserts CO2 airplane emissions data into travel related e-commerce websites like Orbitz.com, United.com, Delta.com, etc. They say that future versions will work with car directions, car rental, and shipping websites.

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Creative Director, Designer, Brand Builder, Speaker, Podcaster, Crazy One. As a designer, I have 20+ years experience creating the strategy, concepts, and designs for award-winning integrated global advertising campaigns, building multiple global Fortune 500 brands and creating innovative digital experiences. As a leader, I have 15+ years transforming agency and client-side teams using a mix of creativity, business strategy, process and political skill to create innovative, world-class work and cultures that change industries and companies. My clients have included American Airlines, W Hotels, Disney, Citi, ExxonMobil, Acura, Old Navy, Nationwide Insurance, Verizon, Subaru and many others. My work has received over 150 international awards, my app designs have been named as one of the World’s 100 Greatest Apps, Apple has featured my work in 9 keynotes, 4 TV commercials and more.

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