HP has launched a new campaign target at teens called The Society for Parental Mind Control. The design looks like it is based on the Twilight Zone meets Grateful Dead Given and given the great visual and creativity of the previous campaign “Hands” this site is a snore. There is no real interactive content since you can only click to see a mission statement, products and video clips which are all a passive spectator experience. The concept sounded like it help a lot of promise for great things that could really come to life online but this version leaves you more sleepy than mezmerized.
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