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Pecha Kucha

There is an interesting and almost underground movement going on with some of the designers I knew here in New York City and about a dozen other cities around the world called Pecha Kucha (pronounced peh-chak-cha) which is a Japanese word for chit chat. Designers come together for a night to have a forum where their work can be easily and informally shown without having to rent a gallery or chat up a journalist. Each presenter is allowed 20 images, each shown for 20 seconds each giving them a total of 6 minutes 40 seconds before the next presenter is up. An average night has about 14 presenters and this keeps presentations concise, the interest level up, and gives more people the chance to show. It was all devised by Astrid Klein and Mark Dytham of Klein Dytham Architecture in Tokyo in 2003.

The funniest part is that the 20×20 format of Pecha Kucha is now being adopted in the business world with business presentations being run in a strict 6 minutes 40 seconds, with all discussion and questions held to the end. This forces presenters to be more focused in their message, allow them to flow uninterrupted and ultimately to avoid the “death by Powerpoint” syndrome of long and tedious Powerpoint presentations.

If you live in the New York City area the next meeting will be October 10th and you can learn all about it here. Want to find one in your city then click here. Want to do your own presentation then click here.

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Creative Director, Designer, Brand Builder, Speaker, Podcaster, Crazy One. As a designer, I have 20+ years experience creating the strategy, concepts, and designs for award-winning integrated global advertising campaigns, building multiple global Fortune 500 brands and creating innovative digital experiences. As a leader, I have 15+ years transforming agency and client-side teams using a mix of creativity, business strategy, process and political skill to create innovative, world-class work and cultures that change industries and companies. My clients have included American Airlines, W Hotels, Disney, Citi, ExxonMobil, Acura, Old Navy, Nationwide Insurance, Verizon, Subaru and many others. My work has received over 150 international awards, my app designs have been named as one of the World’s 100 Greatest Apps, Apple has featured my work in 9 keynotes, 4 TV commercials and more.

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