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Microsoft goes Left and Right

Microsoft has decided to piggy back on to the growing political frenzy by launching Left vs Right which is a more humorous and less annoying spoof of Hannity & Colmes. You can type in hot-topic political terms like “Iraq war”, “gay marriage” or “the economy” and watch the response from two fake pundits, a liberal male and conservative female, who exchange short and funny point-counterpoint arguments. The Microsoft tie-in comes in the form of a screen that opens behind the anchors that shows actual Microsoft Live Search results.

This site is a follow up to last years Ms. Dewey which I think was more engaging and entertaining than this new version. So while Left vs Right is well done, Ms. Dewey was able to do a much better job of integrating the Live Search into the concept and in this new version it feels like it was more of an after thought that was bolted on in the end.

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Creative Director, Designer, Brand Builder, Speaker, Podcaster, Crazy One. As a designer, I have 20+ years experience creating the strategy, concepts, and designs for award-winning integrated global advertising campaigns, building multiple global Fortune 500 brands and creating innovative digital experiences. As a leader, I have 15+ years transforming agency and client-side teams using a mix of creativity, business strategy, process and political skill to create innovative, world-class work and cultures that change industries and companies. My clients have included American Airlines, W Hotels, Disney, Citi, ExxonMobil, Acura, Old Navy, Nationwide Insurance, Verizon, Subaru and many others. My work has received over 150 international awards, my app designs have been named as one of the World’s 100 Greatest Apps, Apple has featured my work in 9 keynotes, 4 TV commercials and more.

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