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Adobe Photoshop Express Beta now live

I think it was about a year and a half ago when Adobe told me they were working on a then untitled online version of Photoshop. This week that project now called Photoshop Express finally launched. With Express you get a paired-down version of Photoshop with the basic photo editing tools like touch-up, red-eye reduction, saturation controls and cropping. Since it is an online tool you can upload the photos you need to work on to the 2GB of storage you get free with each account. I am not sure that I would ever really have a need for this but I know I am not the target for this product.

It is an interesting first step into creating a true online application. When you use it you feel like you are using an application and not a web site or web application. It will be interesting to see how this evolves with the upcoming releases of Air and Thermo.

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Creative Director, Designer, Brand Builder, Speaker, Podcaster, Crazy One. As a designer, I have 20+ years experience creating the strategy, concepts, and designs for award-winning integrated global advertising campaigns, building multiple global Fortune 500 brands and creating innovative digital experiences. As a leader, I have 15+ years transforming agency and client-side teams using a mix of creativity, business strategy, process and political skill to create innovative, world-class work and cultures that change industries and companies. My clients have included American Airlines, W Hotels, Disney, Citi, ExxonMobil, Acura, Old Navy, Nationwide Insurance, Verizon, Subaru and many others. My work has received over 150 international awards, my app designs have been named as one of the World’s 100 Greatest Apps, Apple has featured my work in 9 keynotes, 4 TV commercials and more.

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