Ultimate Logo Bracketology Showdown

Posted in: Branding Great resource on May 2, 2008 at 6:43 pm |

Today a friend of mine sent me a page from a recent issue of Fortune magazine that I thought was an interesting conceptual exercise. They pitted 16 of the world’s most recognized logos and pitted them against each other March Madness style to determine the ultimate logo. Obviously the outcome of the this mini tournament can and will be debated and contested but it is a fun exercise to go through.

Related posts:

1. Logo Redux
2. Dodge recalls their logo. Sort of…
3. SheratonWave.com is bringing the wave back
4. Art Directors Club new logo minus the art direction
5. Walmart gets a new logo that is as generic as their products.