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Radiohead trades in cameras for lasers

The band Radiohead just released their latest video called “House of Cards” from their album In Rainbows. The video was made with real time 3D recording that were done with structured light and 64 Lidar laser-enhanced scanners to model lead singer Thom Yorke instead of cameras. You can see the video here or you can see an interactive version of the data at Goggle’s code.google.com. The band is encouraging fans to use the 3D data of Yorke’s head to make their own videos using the point cloud data and Processing. I haven’t seen submissions yet but it certainly puts a different spin on user generated content.

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Creative Director, Designer, Brand Builder, Speaker, Podcaster, Crazy One. As a designer, I have 20+ years experience creating the strategy, concepts, and designs for award-winning integrated global advertising campaigns, building multiple global Fortune 500 brands and creating innovative digital experiences. As a leader, I have 15+ years transforming agency and client-side teams using a mix of creativity, business strategy, process and political skill to create innovative, world-class work and cultures that change industries and companies. My clients have included American Airlines, W Hotels, Disney, Citi, ExxonMobil, Acura, Old Navy, Nationwide Insurance, Verizon, Subaru and many others. My work has received over 150 international awards, my app designs have been named as one of the World’s 100 Greatest Apps, Apple has featured my work in 9 keynotes, 4 TV commercials and more.

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