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The $1000 iPhone icon

Clearly hoping that there really is one born every minute and targeted at guys who need to prove how little manhood they have is a new entry to the Apple iPhone application store that appeared yesterday with a $1000 price tag and it doesn’t do a damn thing. The application called “I Am Rich” displays a red gem icon on the phone’s screen and “always reminds you (and others when you show it to them) that you were able to afford this. It’s a work of art with no hidden function at all.”. The funniest part is that if anyone bought the app they now have a a limited edition copy since Apple didn’t let it live there more than 24 hours. It must have been an interesting decision for them because on the one hand they would get 30% of every sale but at the same time it had to really piss off the developers who actually real spent time creating their applications. I just want to hear the story of how it got approved and the head rolled because of it.

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Creative Director, Designer, Brand Builder, Speaker, Podcaster, Crazy One. As a designer, I have 20+ years experience creating the strategy, concepts, and designs for award-winning integrated global advertising campaigns, building multiple global Fortune 500 brands and creating innovative digital experiences. As a leader, I have 15+ years transforming agency and client-side teams using a mix of creativity, business strategy, process and political skill to create innovative, world-class work and cultures that change industries and companies. My clients have included American Airlines, W Hotels, Disney, Citi, ExxonMobil, Acura, Old Navy, Nationwide Insurance, Verizon, Subaru and many others. My work has received over 150 international awards, my app designs have been named as one of the World’s 100 Greatest Apps, Apple has featured my work in 9 keynotes, 4 TV commercials and more.

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