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A wodr on typos

Once every few weeks I get an email that goes something like this – “Your blog has too many typos.” and these simple works of pointless email poetry are NEVER signed with a real name but instead the authors hide behind cute names like Concerned Creative or YourSpellingSucks1234. So let me publicly respond to these concerned creative citizens by saying that after all the work, after all the sacrificed free time and after I decided to give away pretty much all the knowledge that I’ve learned over the course of my career for free the fact that all you can do is gripe about typos really pisses me off. It pisses me off because I work really hard, by myself, for free, trying to put out the best creative insights I can to help out the entire design and creative community.

I know my writing leaves a lot to be desired and I wish I was a better writer that I didn’t make so many mistakes but the fact is that I just don’t have the time to proof read everything over and over again because I write this blog all by myself with no help from anyone. I write these articles sitting in bed at 1 the morning after any number of very long days at work or at 7 in the morning crammed into a MetroNorth bench seat with my iPad on my commute into New York. None of these environments are exactly conducive to great creativity and the iPads spell correct is infuriating but it’s the only free time I have so I do my best to make it work.

For me the bottom line is that it’s really easy to sit on the sidelines and criticize. I am trying to help build up a community by sharing what I know so if the typos bug you that much then help me out and tell me where there are spelling or grammar mistakes so I can fix them. Do ANYTHING but send anonymous bitching emails that don’t do anything but show me that I may be wasting my time on this work because all I get are emails that fly in the face of everything I am trying to do here.

P.S. I know the title has a typo in it. For once I did it on purpose.


  1. @JamesAHering

    May 12, 2011 at 6:44 pm

    Trust me, any short-coming in typing ability is FAR FAR outpaced by SG’s incredible creative, design and AD talent.

    That and spell-check is really overrated…

  2. kevin piazza

    May 13, 2011 at 11:39 am

    Thank you Stephen for your free insight and info. You are my resource for a ton of new technologies I wouldn’t even know about without your blog and website and as a creative director myself, I’m not even looking for typos, but rather ideas. So, again, though I can’t speak for anyone besides myself, Thank you for what you do, and please keep up the good work. Kevin

  3. Scott

    May 25, 2011 at 12:11 pm


    Just keep up the god work!

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Creative Director, Designer, Brand Builder, Speaker, Podcaster, Crazy One. As a designer, I have 20+ years experience creating the strategy, concepts, and designs for award-winning integrated global advertising campaigns, building multiple global Fortune 500 brands and creating innovative digital experiences. As a leader, I have 15+ years transforming agency and client-side teams using a mix of creativity, business strategy, process and political skill to create innovative, world-class work and cultures that change industries and companies. My clients have included American Airlines, W Hotels, Disney, Citi, ExxonMobil, Acura, Old Navy, Nationwide Insurance, Verizon, Subaru and many others. My work has received over 150 international awards, my app designs have been named as one of the World’s 100 Greatest Apps, Apple has featured my work in 9 keynotes, 4 TV commercials and more.

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