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My weekly inspirations: August 13, 2012

Here are the things that I think are worth reading and checking out this week:

20 Pinterest boards every designer should follow

I already wrote this week about the fact that I love Pinterest (and their new apps) and if you are like me here is a collection of 20 Pinterest boards covering logos, print design, branding, typography and packaging. See the whole list here.

Behind the scenes of the Rio 2016 Olympics Logo

With the London Olympics now in the books here is an interesting look behind the scenes at how Tátil Design de Ideias worked to created the brand for the Rio 2016 Olympic Games. They wanted to create a brand that must express unity. Inspire achievement and optimism. Avoid clichés and present Rio de Janeiro as the site of the largest sporting event in the world. Read the case study and watch the making of video here.

The LEGO Story

As The LEGO Group celebrates its 80th Birthday they created a charming and informative 17 minute animated short to take a look back at its history. Watch the video here.

A Clever Branding System For An Orchestra That Visualizes Sound

In the 1780s, German physicist (and musician) Ernst Chladni conducted a series of experiments by drawing a bow along the edge of a sand-covered metal sheet; the resulting vibrations caused the grains to align into flat forms. In the 1990s, Swiss designer Demian Conrad explored these “Chladni figures” as an art school student. The effect was memorable, but it wasn’t until last year that he was able to fully explore their potential on a commission to create the graphic character for Camerata, a classical orchestra in Lausanne. “My personal challenge was to find a way to establish a visual identity without falling into the trap of the traditional clichés, like violins or music sheets,” Conrad tells Co.Design. Read the full article and see the video here.

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Creative Director, Designer, Brand Builder, Speaker, Podcaster, Crazy One. As a designer, I have 20+ years experience creating the strategy, concepts, and designs for award-winning integrated global advertising campaigns, building multiple global Fortune 500 brands and creating innovative digital experiences. As a leader, I have 15+ years transforming agency and client-side teams using a mix of creativity, business strategy, process and political skill to create innovative, world-class work and cultures that change industries and companies. My clients have included American Airlines, W Hotels, Disney, Citi, ExxonMobil, Acura, Old Navy, Nationwide Insurance, Verizon, Subaru and many others. My work has received over 150 international awards, my app designs have been named as one of the World’s 100 Greatest Apps, Apple has featured my work in 9 keynotes, 4 TV commercials and more.

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