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Pinterest grows up with new business pages

Pinterest

When you see statistics like 59% of Pinterest users have purchased an item they saw on the site and 79% of Pinterest users are more likely to purchase items they’ve seen on Pinterest, compared with Facebook users purchasing behavior you sit up and pay attention. But if you are a business or a brand you have a real problem tapping into those staggering numbers since commercial usage of Pinterest was technically prohibited. But they are looking to change that with the introduction of business pages with a number of new features like ‘pin it’ and ‘follow me’ buttons, ability to have a single brand name instead of first and last name, and a Pinterest board widget to help brands take advantage of the site. Check out all the details and convert your account here.

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Creative Director, Designer, Brand Builder, Speaker, Podcaster, Crazy One. As a designer, I have 20+ years experience creating the strategy, concepts, and designs for award-winning integrated global advertising campaigns, building multiple global Fortune 500 brands and creating innovative digital experiences. As a leader, I have 15+ years transforming agency and client-side teams using a mix of creativity, business strategy, process and political skill to create innovative, world-class work and cultures that change industries and companies. My clients have included American Airlines, W Hotels, Disney, Citi, ExxonMobil, Acura, Old Navy, Nationwide Insurance, Verizon, Subaru and many others. My work has received over 150 international awards, my app designs have been named as one of the World’s 100 Greatest Apps, Apple has featured my work in 9 keynotes, 4 TV commercials and more.

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