Here are the things that I think are worth reading and checking out this week:
The Last Re-Org You’ll Ever Do
Companies have been reorganizing as long as they have been organized. As circumstances change, the shape and makeup of the workforce must be adapted accordingly. Today’s most disruptive organizations however, are beginning to organize around a new pattern: the ability to evolve in real-time. This article looks at how to restructure your team in a completely new way that is really interesting. Read the article here.
Mock Commercial for Beans Is Better Than Almost Any Real Commercial for Anything
Visual effects studio Cinesite produced this amazing and really funny mock commercial as a way to show off its creature animation skills. It is better looking and funnier than anything else on TV. Watch the video here.
IDEO – Human Centered Design Toolkit
IDEO is one of the few companies that have managed to stay innovative and relevant over a long span of time. They are famous for creating the human centered design philosophy for developing their designs and products. They have now posted three parts of their HCD tools with their Hear, Deliver and Toolkit presentations on Slideshare. Anyone who is running a brainstorm or looking to improve the quality of a creative group should read these documents because there are a lot of great ideas and insights. Read the Hear module here, the Deliver module here and the Toolkit here.
Using Brainwriting For Rapid Idea Generation
Brainstorming is often the method of choice for ideation, but it is fraught with problems that range from participants’ fear of evaluation to the serial nature of the process — only one idea at a time. Brainwriting is an easy alternative or a complement to face-to-face brainstorming, and it often yields more ideas in less time than traditional group brainstorming. Read the article here.
Renn Fur Rudolf
Achtung! has made a tradition of donating to 3FM Serious Request for Christmas. This year they want their clients to join them and to ensure they will, they made them an offer they can’t refuse. Pay up or they will bring a living reindeer to their office. I think it is a genius ideas with the perfect tagline of ‘The first Christmas gift you can do without”. See the site and watch the video here.