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Weekly Inspirations: April 22nd, 2016

Here are the things that I think are worth reading and checking out this week:

Animated Microinteractions in Mobile Apps

This article explores how animated microinteractions take mobile apps from usable to undeniably delightful. They are small and unexpected but add personality, fun and another level to mobile experiences. I love these little details and think they are the sign of a team that is really paying attention to all the little but extremely important details.
Read the article here

Designing complex products

You know that unsettling feeling when you’re half way through a project and you’re presenting design concepts? No major feedback, smiles across the table, heads nodding yes. Home run right? No, that feeling scares the shit out of me because you know there’s complexity lurking below and it will surface before you’re done solving the problem. If you don’t overcome it can crush your productivity and even kill the product before it sees the light of day. Complexity in product design tends to rear its head in two ways 1) the complexity of managing people and opinions. And 2) the complexity of designing the product itself. It’s not always intuitive how to keep your head above water in a sea of features, users and stakeholders. I’ve certainly fallen on my face in the past, so I’d like to share some insights I’ve gleaned about tackling these big design projects.
Read the article here

How Designers Get a Seat at the CEO Table

Christopher Simmons’ voice can be heard loud and clear throughout the global world of design. As a leading advocate for the role of design in society and the belief that designers have a place in influencing change, he has helped shape the way many people view the both design thinking and the design craft today. Simmons’ own life and career can be characterized by a desire to spread this ethos to others. As the author of four books, creator of San Francisco Design Week, AIGA national board member, and former professor, he takes advantage of a variety of platforms to use as his soapbox. This article sits down with Christopher to talk entrepreneurship, his life mission, and the most valuable lesson he has ever learned.
Read the article here

iOS 10 Concept

I came across this concept video this week for iOS 10. I tend to think that these video are a dime a dozen as they usually are more style than substance but this one is different. I really love some of the functionality ideas and the design is pretty much completely on brand for Apple.
Watch the video here

Why smart people are better off with fewer friends

Hell might actually be other people — at least if you’re really smart. That’s the implication of fascinating new research published last month in the British Journal of Psychology. Evolutionary psychologists Satoshi Kanazawa of the London School of Economics and Norman Li of Singapore Management University dig in to the question of what makes a life well-lived. While traditionally the domain of priests, philosophers and novelists, in recent years survey researchers, economists, biologists and scientists have been tackling that question.
Read the article here

4 Ways To Build a Long, Happy Career in UX Design (or really anywhere)

I really like this article from Phil Clevenger about the four things he has learned over the course of his career. I agree with all of them and have found myself searching for similar answers about how to find happiness in this chosen profession.
Read the article here

This Brand’s Amazing New Logo Responds to Voice and Looks Different to Each Person

Brands talk endlessly about attention to individual customers. But Brazilian telecom company Oi has extended that idea to its very logo—a shapeshifting mark that responds to sound and looks different to every customers who speaks to it. I continue to find this dynamic approach to branding really interesting as it allow for the consumer to relate and emotionally invest in the brand on a totally different level than anything we have seen before.
Read the article here

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Creative Director, Designer, Brand Builder, Speaker, Podcaster, Crazy One. As a designer, I have 20+ years experience creating the strategy, concepts, and designs for award-winning integrated global advertising campaigns, building multiple global Fortune 500 brands and creating innovative digital experiences. As a leader, I have 15+ years transforming agency and client-side teams using a mix of creativity, business strategy, process and political skill to create innovative, world-class work and cultures that change industries and companies. My clients have included American Airlines, W Hotels, Disney, Citi, ExxonMobil, Acura, Old Navy, Nationwide Insurance, Verizon, Subaru and many others. My work has received over 150 international awards, my app designs have been named as one of the World’s 100 Greatest Apps, Apple has featured my work in 9 keynotes, 4 TV commercials and more.

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