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Weekly Inspirations: February 3rd, 2017

Here are the things that I think are worth reading and checking out this week:

UX DESIGN TRENDS FOR 2017

The growing area of user experience design is an opportunity for a complete mindset shift for companies—away from selling products and towards selling experiences. It’s the best way to build a sustainable competitive advantage. Last year, we saw some truly innovative stuff happen in the world of UX. The biggest one, perhaps—and our favorite here at CareerFoundry—was Pokémon Go, the augmented reality game from Nintendo that became the top-grossing app in the US within 13 hours of its release and got 50.2 million people all over the world to walk outside and run into things. It’s safe to say we’re going to see some bold moves in UX in the coming months. Here are the 5 UX design trends to watch in 2017
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Best Practices for Flat Design

Flat design can be seen as the more sophisticated cousin of minimalism —all design elements are centered on idea of simplicity. However, the simplicity of flat design is hard to achieve — everything should be designed with the same goal in mind to create a cohesive visual and functional design.
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The Great A.I.Awakening

How Google used artificial intelligence to transform Google Translate, one of its more popular services — and how machine learning is poised to reinvent computing itself.
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A Designer’s Guide to Perceived Performance

A well-designed site isn’t how easy it is to use or how elegant it looks. A site isn’t well-designed unless the user is satisfied with their experience. An overlooked aspect of this experience is performance. A slow, beautiful site will always be less satisfying to use than an inelegant fast site. It takes a user just three seconds to decide to abandon a website.
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The Radical Future Of Branding

At a time of tremendous political and cultural upheaval, one thing remains certain: Companies will keep trying to sell you stuff, and they’ll keep coming up with new ways to do it. Design is, of course, a major part of that pitch. We spoke with designers and design leaders at nearly a dozen agencies to identify the major branding trends of 2017. Below, find their five key predictions. And stay tuned for part two, in which we discuss branding trends for 2022.
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