Conference
Upcoming speeches at NYCUPA, Mobile Marketing Summit and Marketing World 2012
A quick update on my speaking schedule with three upcoming sessions already booked for 2012. I will be starting off the year by returning to speak at the New York City Usability Professionals Association on the evening of Tuesday, January 24, 2012 and I will have more details about the topic and venue soon. After that I will be doing a three hour workshop on Best Practices in Creating Mobile Websites at the The Mobile Marketing Conference on Monday, March 19, 2012 at The Gansevoort Hotel in Miami Florida. Finally on July 16-18 I will be giving a session on digital branding at Marketing World 2012 at the Hyatt Regency in Boston Massachusetts. I hope to see some of you there.
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BUCK NAKED at PhotoPlus Expo NYC
If you are headed to the PhotoPlus Expo at the Jacob K. Javitz Center in New York this week be sure to check out BUCK NAKED: The Secrets Behind Master Photographer Chris Buck on Friday from 1:30 – 3:30pm. Chris is a genius portrait photographer (you can check out his portfolio here) who has shot some of my favorite celebrity portraits of all time and someone I am lucky enough to count among my friends. He will be giving an entertaining session talking about those crucial early years where his unorthodox decisions led him to the success and creative freedom he enjoys today. He has promised to keeps no professional secrets as he takes you through his colorful career so do yourself a favor and check it out.
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Speaking at ad:tech New York 2011
Glad to be able to annouce that I will be speaking at ad:tech New York this year on Thursday, November 10 4:30 PM – 5:30 PM for a session called HTML5 Changes Everything: How this New Standard Can Turn the Browser into an Immersive Marketing Environment, Game Console and More.
The official session description is:
All kinds of buzzwords flash across our news feeds on a daily basis but what do these shifts in technology truly mean for customers and for marketers? HTML5 in particular is enabling a vast new array of devices and browsing experiences that can make for better, faster and easier discovery of marketing content, from apps to Web sites to eCommerce stores. But what does a marketer need to know about HTML5 and which aspects of this new standard are best left to the engineers? Join us as we help marketers understand the advantages that HTML5 brings to their work and their interactions with customers across the Web and other online platforms.
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Speaking at 2 sessions during Adobe MAX 2011
Just a quick update that I will now be speaking at 2 different sessions during Adobe MAX 2011. In both sessions I hope to be able bring more thinking and strategy on how Adobe tools should be used from a creative and strategic stand point since than the rest of the sessions which will be filled with speakers will be more technically savvy about the under the hood minutia of their products than I am.
Using Adobe’s Web Tools to Rethink Digital Branding
Monday October 2nd, 2011- 3:30-4:30 pm
This is a look at how the team I lead at Starwood Hotels and Resorts uses Adobe’s design tools to redefine digital branding for all nine of our design lead lifestyle brands including W Hotels, Westin, Le Meridien, Sheraton, and St. Regis. This session will cover a lot of the thinking and strategy behind how you can build your brand on the web, mobile devices, and beyond.
Create Anywhere. Customer Panel Discussion
Tuesday October 3rd, 2:30-3:30 pm
This session will be a 6 member panel discussion about creating on tablet devices and being able to work in new ways. Other panelists will include the Principal Product Manager for Adobe David Macy , illustrator Kyle Lambert and creative director Brian Yap.
If you are headed to MAX I hope to see you there.
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Speaking at Adobe MAX 2011 – the details
Just a quick follow up on my appearance at Adobe MAX 2011 at the Los Angeles Convention Center this coming October. I wanted to bring a little something different to the event since there will be more than enough highly detailed and technical sessions at the event. I will be talking about Using Adobe’s Web Tools to Rethink Digital Branding which is a look at how Starwood uses Adobe’s design tools to redefine digital branding. The session will be from 3:30 – 4:30 on Monday October 3rd so I hope to see you there.
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FUSE: A conference so nice I’m speaking at it twice
I am extremely happy to announce that I will be speaking at FUSE again this year in Chicago on April 11th. This speaker line-up looks to be one of the best they have had and includes the co-founder of WeFeelFine.org Jonathan Harris and designer Karim Rashid. More details on my topic coming soon!
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2 Conferences worth your time and money
This year I decided to finally swear off conferences for all the reasons I listed here. Like everything you swear off it means that as soon as you do it something comes along to pull you back in.
The first one came in April with the 99% Conference that was put on Behance. The conference concentrated less on inspiration, and more on how idea generation and organization come together to make ideas happen. I have previously posted two different video from two of the speakers that highlighted some of what they had to say and gave you a good flavor for the conference.
The second came yesterday with the Creativity and Technology Conference (CAT) which I think was the best conference I have been to in a long, long time. Not only for the fact that you could hear from and talk with the creators of some of the best online creative from the past year but because it is the first conference that was also attended by a lot of really top tier creative talents. The mix of the two made for a great atmosphere, great conversation and the first conference that I have actually taken notes at in a long, long time.
So mark your calendar next year for these two because they are both well worth the money.
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Obama’s Design Director of New Media talks about how design and interactive helped win the White House
Over the past year I wrote more than once about how much I liked what the Obama campaign did with digital design and media during their run to the White House. A few weeks ago I had the chance to meet and hear from the guy behind that work named Scott Thomas who spoke at the 99% conference. This video culls the highlights from his presentation at the conference and catches up with him afterward to find out more about his theories on simplicity and his plans for working in politics in the future.
I also have to give props to Scott Belsky who I am lucky enough to know, is the founder of Behance.com and one of the masterminds behind the 99% conference. I had sworn off conferences all together because of my previously documented conference coma but this one conference I will return next year. Also if you have a chance to hear Scott speak take advantage of it because he has a lot of great insights from talking with a lot of great creative minds and groups about how to make ideas happen.
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Behance Action Method – Making ideas happen.
I like all conferences, the HOW conference has been a mixed bag of sessions ranging from the really good to the just plain strange. The best session so far was by Scott Belsky who is the founder of the Behance Network which I have written about before. His session was called “Tips for Productivity: Making Ideas Happen in the Creative Community” which was more clinical than the content of speech. He talked about the hundreds of interviews they conducted with some of the world’s top design teams to come to the conclusion that creative project ultimately depends on organization, accountability and action. All of that rolls up into their Action Method that has a lot of interesting insights into the creative method based on that research. There is also a tip exchange where people post ideas about how they have improved their process and some of them are interesting.
They have also created Behance Outfitter where they sell things like the Action Book that let’s you bring their method to life in your every day work. I picked upa few to try out because I like that they were designed to aide in the creative process. I also picked up their Dot Grid Book that I already use and love. It is a more sophisticated paper for me than graph paper or vellum since it is just a dot grid that is just the perfect amount of reference for the types of things I draw.
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HOW Design Conference
For those of you who are interested, I am going to take a few days off work and head up the coast to the HOW Design Conference in Boston in two weeks. Anyone who wants to meet up to talk shop, grab a beer or just shoot the breeze drop me a line.
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